Alex Serrano Lebrón

Alex Serrano Lebrón is a public relations professional with nearly two decades of experience in managing institutional communications, media relations, and the development of community outreach campaigns. In his role as Director of Community Relations at Iniciativa Comunitaria, he has led numerous education and awareness campaigns on public health, HIV, and substance use issues, standing out for his ability to translate complex topics into accessible and impactful messages. His work combines strategy, creativity, and social sensitivity to build bridges between communities, the media, and those working to transform the country.

For Alex, communication is not just a profession but a tool for collective change. With a master's degree in communications, a bachelor's degree in psychology, and a deep vocation for service, he has made his career a means of accompanying, educating, and mobilizing others toward compassionate action.